Marketing Lessons You Can Take Away From the Obama Victory

Many lessons can be learned from the 2012 presidential campaign, one of the most contentious in recent history. While the '08 presidential election proved the power of social media on a grand scale, '12 was more about messaging and strategy - specifically, about getting those elements right. The Obama camp obviously hit the ball out of the park, while the Romney team seemed to have more misses, more errors and fewer hits.

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