Social media users in the Philippines are up in arms over a new ad campaign by Bayo, a fashion retail brand for women. Dubbed "What's your mix?", it features five mixed-race models in an attempt to portray beauty in racial diversity. An accompanying manifesto�explains the concept of the campaign. "This is just all about mixing and matching," says the manifesto,�which is no longer available on the brand's Facebook page. "Nationalities, moods, personalities and of course your fashion pieces. Call it biased, but the mixing and matching of different nationalities with Filipino blood is almost a sure formula for someone beautiful and world class." Both the photos and the manifesto wer… Continue reading...
Wednesday, June 6, 2012
Twitter Users Upset Over Mixed Race Fashion Campaign
Social media users in the Philippines are up in arms over a new ad campaign by Bayo, a fashion retail brand for women. Dubbed "What's your mix?", it features five mixed-race models in an attempt to portray beauty in racial diversity. An accompanying manifesto�explains the concept of the campaign. "This is just all about mixing and matching," says the manifesto,�which is no longer available on the brand's Facebook page. "Nationalities, moods, personalities and of course your fashion pieces. Call it biased, but the mixing and matching of different nationalities with Filipino blood is almost a sure formula for someone beautiful and world class." Both the photos and the manifesto wer… Continue reading...
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